Written by Peter Limberg and illustrated by Rebecca Fox.
Chapter 1
You finally found the others. You were so sure of it. They believed what you believed, got outraged by what outraged you, and had the same aesthetic tastes as you, not to mention the same enemies. It felt nourishing, therapeutic, even tribal.
Memes — in the colloquial sense of the word — were being circulated within your tribe, liked and shared again and again, reaffirming your shared beliefs. These captioned images seemed cute and harmless enough, but another type of meme was being shared alongside them: “units of cultural transmission,” as Richard Dawkins phrased it.
Memes have the power to captivate an entire group of people. In the internet age, these groups are referred to as “memetic tribes,” and there are many of them. Some coexist peacefully, others not so much. These tribes have a meme complex, or memeplex, which can enthrall a group by offering its members what they most desire: a sense of belonging.
Who are these memetic tribes? Some are from the left or right of the political spectrum, others claim the center, or float up to the meta. The more vocal ones currently are issue based, focusing on gender, race, and other causes surrounding social justice. Some are not political at all, and are tribal around spiritual or religious lines…
